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Dental Public Health Activities: Descriptive Summaries

Project: BRUSH

Practice Number: 33028
Submitted By: New Jersey Department of Health, Children's Oral Health Education Program
Submission Date: May 2017
Last Reviewed: May 2017
Last Updated: May 2017
Best Practice Approach Example -

The Project: BRUSH initiative targeting children in grades Kindergarten and/or grade 1 addresses the importance of good oral hygiene practices.

Project: BRUSH began in 2012 and is implemented in one school in each of the twenty-one counties of the State.  It addresses the importance of good oral hygiene practices, regular dental check-ups, and healthy food choices.

Students participate in an age-appropriate oral health education program, receive an oral health care kit which includes a toothbrush, toothbrushing timer, sticker and education materials for parents. Students also participate in the “Ask a Dental Hygienist” activity whereby they email oral health related questions to the regional oral health program staff and receive a response to their question.

The Project: BRUSH participating schools receive a series of scripted oral health announcements that are announced by school administrative staff via the school public address system throughout the year. In addition, the school receives Project: BRUSH posters for school display that helps to engage the entire school community in oral health dialogue about good oral health practices.

Costs per student to implement Project: BRUSH are as follows:  

Toothbrush $0.15

Toothbrushing timer  $0.25

Sticker  $0.05

Parent Letter/flyer $.14

Label for kit $0.03

Baggie to hold kit contents $0.05

Total cost per student/per kit $0.67 




Lessons Learned:

  • Secure school participation early in the school year
  • Emphasize that when a school participates, each aspect of the Project must be conducted.
  • Completion of Project: BRUSH activities by the school is verified through the completion and return of the BRUSH report form.

Contact Person(s) for Inquiries:

Beverly Kupiec-Sce, Ph.D, Program Director, New Jersey Department of Health, Children’s Oral Health Education Program, P.O. Box 364, Trenton, New Jersey 08625-0364, Phone: 609-943-5749 , Fax: 609- 292-3580, Email: